Instagram Direct and comments

Every comment and DM gets an answer

The agent replies to Instagram comments and Direct messages within seconds, day and night: it finds the item in your catalogue, captures the order and creates the waybill. You see every conversation in the console and can take over at any moment.

Free to start · no card · every channel and feature included

atelier.nord Instagram
  1. You commented on a post: “How much is it?”
  2. Hi! That’s the “Milan” wool and cashmere coat — $320, sizes XS–L. Which size would suit you?
  3. S. Do you have it in camel?
  4. “Milan” coat — camel$320 · S · in stock
  5. Camel in size S is in stock. Shall I place the order?
  6. Yes. Iryna Koval, Kyiv, branch 25
  7. Done — order #10482. Pay by card now or cash on delivery?
  8. On delivery
  9. Nova Poshta waybill20 1234 5678 9012Cash on delivery · $320
  10. It ships today — the tracking number is above.
Before and after

Instagram without the backlog

What changes when the agent answers for you.

By hand

  • Twenty “price?” comments under a post, and each needs a reply in Direct.
  • You reply at night — or lose the customer until morning.
  • A customer sends a photo of an item and you hunt for it in the catalogue.
  • Orders live in the chat, where they are easy to lose.

With HornostAI

  • The agent answers the comment and carries the conversation on in Direct.
  • A reply within seconds, at any hour.
  • The agent finds the item from the photo and tells the price and stock.
  • Every order is a card in the console, with contacts and items.
How it works

Live in three steps

No developer needed.

  1. Connect Instagram

    Your business account connects from the console.

  2. Add your catalogue

    Import a file or sync with KeyCRM. Prices and stock come from here.

  3. Let the agent answer

    In Direct and under your posts. Complex questions come to you with full context.

FAQ

Questions about Instagram

  • Yes. The agent replies to a comment in Direct and carries the conversation on there, with the same catalogue and rules as every other channel.

Free to start

Try it on your own customers

No card, every channel and feature included. Enough volume to see the agent at work. Questions — message us on Instagram.

@hornost.ai